The History Channel has announced that it will utilize Magnetic Media Holdings display technology to promote its new series, Expedition. The leader in 3D Displays, Magnetic Media will use 57″ auto-stereoscopic Enabl3D displays to display street level billboard installations. The installations were designed by Pearl Media and the public will experience Expedition content in true 3D without any extra wear.
Josh Cohen, President of Pearl Media said “Pearl Media is always looking to bring its clients the newest and most innovative ways to bring their messaging to the street. Magnetic and their 3D products provide our clients with an original opportunity to literally stop consumers in their tracks and create a unique experience for their brands that has never been seen before.”
Magnetic’s CEO and Co-Founder, Tom Zerega said “The Digital Out-of-Home Market is truly an exciting vertical for the deployment of Magnetic’s Enabl3D Technology, Our partnership with the Pearl Media and their client, History Channel, has offered Magnetic the unique opportunity to bring the world’s largest glasses-free 3D LCDs to the forefront of the digital advertising industry.”
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