DirecTV has announced that the satcaster has reached an agreement with AT&T on Sept 26, 2008. This agreement will allow AT&T to market DirecTV’s service as a co-branded satellite television service from Jan. 31, 2009. AT&T will start its marketing, once its contract with Dish Network completes by end of January next year. DirecTV and AT&T will start offering bundled services like DIRECTV programming packages, home phone and broadband services to AT&T customers.
Jeff Weber, AT&T vice president-Video and Entertainment said “Our focus is on providing customers with a better TV experience than cable, AT&T, DIRECTV complements our premier AT&T U-verse TV service and gives customers another great choice for state-of-the-art, 100 percent digital programming. Our agreement with AT&T will provide endless opportunities to thrill consumers with an amazing suite of bundled entertainment and communications services at home and on the go,” said Paul Guyardo, DIRECTV chief sales and marketing officer. “The real winners of this agreement will be our joint customers who will enjoy a singular, high-quality experience throughout their entire life cycle.
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